How Do I Ask for Reviews?
Asking for customer reviews can feel awkward—but done right, it becomes a natural part of delivering great service.
1. Choose the Right Timing
Immediately after a successful move: While the experience is fresh, send the request within 1–2 hours of job completion.
Follow-up reminder: If no review in 48 hours, send a polite reminder.
Anniversary or follow-up call: For recurring customers, tie a review ask to service anniversaries or satisfaction checks.
2. Select the Best Channel
In-person ask at the door: Train your crew to say, “We’d love your feedback—can I send you a quick review link now?”
Automated SMS: Use your CRM to trigger a short text with a direct review link:
“Hi [Name], thanks for choosing us! Would you mind leaving a 1-minute review here: [link]?”
Email template: Craft a brief, friendly email with:
A personalized greeting.
A thank-you note.
A clear call to action with a hyperlink.
An estimated time (e.g., “It takes 30 seconds!”).
3. Use Clear, Friendly Language
Be conversational: “We hope you loved our service—would you mind sharing your thoughts on Google?”
Keep it short: Aim for 1–2 sentences in your ask.
Express gratitude: Reinforce appreciation—“Your feedback helps our small team grow.”
4. Provide a Simple, Direct Link
One-click action: Minimize steps—send the exact URL for your review page (Google, Yelp, Facebook).
Link placement: In SMS, place link at the end; in email, embed it in a button or bold text.
5. Offer an Optional Incentive
Small token of thanks: A 5% discount on future service or entry into a quarterly drawing.
Value proposition: Frame it as giving back—“Your review helps us keep rates low.”
6. Automate and Personalize
Easyly CRM workflows: Automate review requests tied to the “Job Completed” status.
Merge fields: Use customer name, date, mover name, and job address to personalize each message.
7. Handle Responses and Feedback
Respond promptly: Reply to positive reviews with thanks; resolve negative feedback privately.
Highlight testimonials: Feature standout reviews on your website and social channels.
Sample Email Script
Subject: Quick Favor? Share Your Experience with {{companyName}}
Hi {{contactFullName}},
Thank you for choosing {{companyName}} for your move on {{movedate}}! We hope everything went smoothly. Would you mind taking 30 seconds to leave us a review? Your feedback helps us grow and serve you better: [Review Link]
Thanks again for your support!
Best regards,
{{userName}} & the {{companyName}} Team
Key Takeaways
Ask promptly—right after the move, and follow up if needed.
Choose the right channel—in-person, SMS, or email.
Use short, friendly language and a direct link.
Automate the process and personalize each request.
Recognize and respond to every review to build trust.
Embedding review requests into your routine will transform feedback gathering into a simple, consistent habit—driving your moving business’s credibility and growth.